The SITUATION: the Ben Brooks’ dilemma Ben Brook, 43 years old, a solid professional with 20 years of experience at Livingstone Corp. , is extremely disappointed for not having been promoted CEO of ...
Strategy and Serendipity: A Billion – Dollar Bonanza management case study
Mini Case 2: Strategy and Serendipity: A Billion – Dollar Bonanza Key Issue / Problem - Serendipity on how two modern drugs were discovered. - Realising a strategy turnout from a serendipity. Ana...